About us

We are a Dubai-based consulting firm specialising in strategic decarbonisation, net-zero transformation and high-performance energy solutions for large-scale real-estate developments. Our work focuses on flagship projects, iconic buildings and high-value portfolios across the Middle East. We combine independent expertise with German engineering excellence to deliver energy strategies that are technically sound, economically viable and aligned with global sustainability ambitions. For each assignment, we build tailored teams of experts — selecting the right engineers, planners, auditors and technology partners to achieve the precise results each project requires. Our approach is defined by:
  • Strategic clarity and measurable CO₂ reductions
  • Engineering precision rooted in German standards
  • Holistic decarbonisation concepts for buildings and districts
  • Independent, transparent guidance free from vendor interests
  • High-impact solutions that enhance performance, value and reputation

We support visionary leaders, developers, government entities and international stakeholders in creating assets that are future-ready, energy-efficient and aligned with the region’s long-term sustainability goals.
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Our Mission

Our mission is to support visionary leaders in transforming their real-estate assets into high-performance, future-ready and low-carbon developments.

We deliver independent consulting, German engineering excellence and tailored expert teams to ensure that each project achieves measurable CO₂ reductions, operational efficiency and long-term sustainability success

Our Vision

To empower visionary leaders to create flagship real-estate developments that set new benchmarks in decarbonisation, energy performance and net-zero excellence — driven by independent consulting and German engineering expertise.

 

Company Founder & CEO

nature background

Winfried Haas

Eng. Grad (Diploma)

My name is Winfried Haas, a German business consultant with over 30 years of experience in the energy services and decarbonisation sector. Throughout my career, I have led and contributed to award-winning Energy Performance Contracting (EPC) projects, supporting clients in transforming complex real-estate portfolios into high-performance, low-carbon assets.

For more than 20 years, I held senior positions within leading German ESCOs, managing teams and overseeing the design, installation and operation of major energy systems across commercial, institutional and residential buildings. This role provided deep hands-on expertise in both technical engineering and operational energy management.

I am a German-authorised expert in

  • Energy Performance Contracting
  • Energy audits
  • ISO 50001 energy management systems
  • Energy consulting for commerce and industry


This combination of technical authority, strategic capability and long-standing industry experience enables me to support clients with clear, actionable and future-ready decarbonisation strategies.

After a decade as an independent consultant, I founded my Dubai-based company to advise visionary leaders and international stakeholders on flagship net-zero and high-efficiency developments across the Middle East. Although I serve as the company’s CEO and principal consultant, I assemble specialised expert teams for each assignment — ensuring every project receives the precise skills and engineering depth it requires.

Clients value my ability to turn complex challenges into transparent, strategic and technically robust solutions, backed by independence and German engineering excellence.